News
Video Interview with OUTDOOR Magazine, Chengdu, China.
CIMORO Founder Alasdair Leighton-Crawford's recent interview with Chinese Online Magazine Outdoormag.cn. Offering an in-depth look at CIMORO's Beginnings, History and Future!
Special thanks to Precision Fuel & Hydration for use of their content and Weekend's Chengdu, China.
Produced by OUTDOOR
Supervisor_Hao Yu / Bonnie Zhong
Producer_Ray Zhang / Bonnie Zhong
Cameraman_Miles Cai
Interview editor_Zi Gu
Material Provider_Alistair Leighton Crawford
Interview with OUTDOOR Magazine, Chengdu, China.
CIMORO Founder Alasdair Leighton-Crawford's recent interview with Chinese Online Magazine Outdoormag.cn. Offering an in-depth look at CIMORO's Beginnings, History and Future!
Read the full interview here
Interview with Steppy Magazine, Guangzhou
Cimoro Founder Alasdair Leighton-Crawford recently featured in a detailed interview with Chinese online magazine Steppy (@steppy_magazine on instagram) on WeChat, offering an in-depth look at the philosophy behind Cimoro. In the article, he shares how his background in Savile Row tailoring and competitive athletics informs our approach to custom ultralight gear—where precision fit, material innovation, and craftsmanship converge. From working solo in our Richmond Park studio to partnering with a manufacturing team in Weihai, the conversation dives into everything from 3D scanning and Dyneema to the mindset behind becoming a “Future Master Craftsman.”
Read the interview here
Chris Myers comes Second in WSER, equipped with Cimoro
Chris Myers (@halfasianchris on instagram) put in a monstrous effort at at the Western States Endurance Run over the weekend, completing the 100 mile race in 14:17:39, for an amazing second place finish! He tailed Caleb Olson, beating big name Kilian Jornet and running the fourth fastest time ever in the process! Afterwards, we were fortunate enough to have Chris answer some of our questions.
Interview with Gear Junkie
Our founder, Alasdair Leighton‑Crawford, recently sat down with Andrew McLemore of GearJunkie to explore the unlikely fusion of Savile Row tailoring and ultralight outdoor gear. In the feature titled “Madman of Design,” Alasdair shares how his journey—from elite rowing to bespoke suit crafting—inform the design of Cimoro’s custom-fitted backpacks, running vests, and innovative compression systems made from cutting-edge materials like Dyneema.
Read the interview here
A special thanks to Andrew and the photographers whose work was featured in the article.
14-05-2025